Sup Nation is a British brand that represents creative freedom. We spend every free moment we can on a board exploring, racing or sup surfing. We are out to promote and to provide an identity for this ever expanding SUP lifestyle and unite like-minded people through a sense of community.

We constantly look to minimize our environmental impact and protect the rivers, oceans and waves that raised us. We are focused on progressive sustainable clothing which is organic, ethical and climate neutral. We use eco friendly inks and 100% organic combed cotton wherever we can along with our eco friendly plastic free packaging with all our orders.

See you out there. Team SUPNation.

Sup Nation Apparel

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  • England, United Kingdom

Changed your mind? You have up to 14 days to return your order to us, all we ask is that you send them back in an unused/unwashed condition and in their original packaging with tags attached. Please contact us via email at: info@supnation.co.uk so we can process your return efficiently. Please ensure to print, fill and include a copy of our Returns Form (which will be mailed out) with your returned goods and original receipt.
Please make sure all return packages are sent with a trackable, signed for service, ensuring your items are well packaged, as we cannot take responsibility for items damaged or lost in transit.
Please note – This information is for purchases made from the Sup Nation Clothing website only.
If you are returning an item from outside the UK, please clearly mark the package ‘Returned Goods’, to avoid any customs charges. Sup Nation Clothing Ltd is not responsible for any return custom charges made.
Please note return postage charges are non refundable unless your order is faulty or you have received incorrect items.
Returning a Faulty Product
Before returning any faulty products please email us at: info@supnation.co.uk providing images and the relative information, so that we can aim to get this resolved as quickly as possible.
Returning Wrong Items
If you are to receive an incorrect item, we sincerely apologise. Please email us as soon as possible providing the full details of your order, so that we can get this matter resolved.
Returns/Exchanges turnaround time.
We aim to process all exchanges/refunds within 5working days of receiving your returned goods.

E: info@supnation.co.uk

At Sup Nation Clothing all of our items online are made to order. Our standard delivery times are between 5-7 business days (Monday – Friday not including weekends or bank holidays). During busy periods we may have a small delay of one or two days over this, for any updates please contact us by email: info@supnation.co.uk for a fast response to delivery times. If you have provided a valid email address you will receive an email once your order has been shipped.
All website orders require a signature upon delivery and are sent using a 48 hour tracked & signed service provided by Royal Mail.
UK Shipping Rates.
Standard Delivery on all orders placed using our Standard delivery method are charged at £3.99 for hoody's and £2.99 for caps, tees, vests and beanies. All are shipped via Royal Mail tracked & signed 48hr and will normally be delivered within 5-7 working days, this excludes weekends and bank holidays.
Europe shipping prices are fixed to a flat rate of £12.00 per order including VAT. If any customs or import charges occur these are the responsibility of the recipient, these will be charged at the point of delivery unfortunately we have no control over these charges as all charges will vary depending on the destination selected.
USA shipping prices are fixed to a flat rate of £8.00 per order including VAT. If any customs or import charges occur these are the responsibility of the recipient, these will be charged at the point of delivery unfortunately we have no control over these charges as all charges will vary depending on the destination selected.
Rest of World shipping prices are fixed to a flat rate of £15.00 per order including VAT. If any customs or import charges occur these are the responsibility of the recipient, these will be charged at the point of delivery unfortunately we have no control over these charges as all charges will vary depending on the destination selected.
Our website, found under the URL www.supnation.co.uk, operated by Sup Nation Clothing is registered to Sup Nation. All references to “we”, “us” and “our” shall be deemed to be references to Sup Nation and references to “you” and “your” shall be deemed to be references to persons placing an order via this website.
The following terms and conditions apply to all use of the Sup Nation website. By placing an order with us you agree to have read, understood and accepted these terms and conditions. Please note, as these may be subject to change at any time without notice, it is your responsibility to check this page prior to any use or purchase. If you have any queries regarding our terms and conditions, please contact us before use or order placement via e mail at info@supnation.co.uk
– When placing an order, you agree that all details you provide to www.supnation.co.uk for the purpose of purchasing goods are accurate and complete in all respects.
– Your contract for purchases made through www.supnation.co.uk is with Sup Nation Ltd and you confirm that all goods ordered by you are for your own private and domestic use only and are not for resale.
– All orders are subject to product availability and acceptance by Sup Nation.
– The price and availability of goods are subject to change without notice.
– Promotional offers, vouchers and codes may not be used on sale products, or in conjunction with any other offer, unless otherwise stated. All offers are subject to availability and may be withdrawn at any time without notice. Any offer of free delivery is limited to a standard delivery service, to UK mainland only.
– By placing an order via this website, you are making an offer to Sup Nation to purchase the goods detailed in your order upon the terms described, at which point your payment card or Paypal account will be pre-authorised through PayPal.
– You certify that the payment method you are using is your own and that there are sufficient funds in your account to cover payment of the product/s ordered.
– If any product from your order is unavailable, we will contact you by email, then attempt to fulfill your order from store and confirm details of any cancellation made where fulfillment has not been possible.
-We are unable to make amendments to an order after the point of despatch. Should you wish to make any changes prior to despatch, please contact our Customer Services team at: info@supnation.co.uk
– It is a crime to use a false name or a known invalid credit card to order. Anyone caught willfully entering an erroneous or fictitious order will have their details passed onto the Police.
Sup Nation Apparel Ltd reserve the right to terminate our agreement with you and to suspend or terminate your access to the site immediately and without notice to you if you:
– Fail to make payment to us when due.
– Breach any of our terms and conditions.
– If requested by us to do so, you fail to provide within a reasonable time frame, sufficient information to enable us to determine the accuracy and validity of any information supplied by you, or your identity.
– If we suspect you have engaged, or are about to engage, or have way of being involved in fraudulent or illegal activity on www.supnation.co.uk
Conformity of Goods.
Every care is taken to ensure that the description, specification and pricing of all products shown on our website and in our catalogues is correct. The product information and specification provided is not binding, but is carefully considered and intended to give a general description of each product.
While the colour reproduction of each product is a close representation, we cannot accept any responsibility for any variation in colour caused by the differences in browser software.
Sup Nation Apparel Ltd will act immediately to correct any error identified and are under no legal obligation to honour a price displayed in error.
www.supnation.co.uk accepts payment via Paypal. We do not store credit card details nor do we share customer details with any 3rd parties.
Our prices in the European Union include VAT where applicable. Orders shipped to countries outside the EU may be subject to additional Sales Taxes and Import Duties.
All delivery time-frames stated are estimated and may be subject to change. Please note, for International deliveries, local import duties and charges may apply.
Returns Policy
Refunds and exchanges will be accepted within 14 days of receipt, where goods are returned in perfect condition and in their original packaging with all tags attached. See our Returns Policy for full details.
We reserve the right to change information, prices, specifications and descriptions of listed goods, products and services. We may modify these Conditions at any time by posting the Conditions on our website.
Sup Nation Apparel Ltd does not seek to exclude or limit liability for death or personal injury arising from its negligence or that of its members, agents, directors or employees or for any fraudulent misrepresentation.
To the fullest extent permitted by law and save as provided above, neither Sup Nation Ltd nor any associated company shall be liable to you by reason of any representation, or any implied warranty, condition or other term, or any duty at common law, or under the express terms of the contract, or in negligence (whether on the part of Sup Nation Ltd or any of its members, agents, directors, employees or otherwise) for any indirect special or consequential loss or damage (including but not limited to loss of profit or loss of saving), costs, expenses or other claims for compensation whatsoever which arise out of or in connection with the use of this website, the supply of the products or their use or resale by you.
The limitations of liability in these conditions shall apply equally for the benefit of Sup Nation Ltd and any other associated company of Sup Nation as if references to Sup Nation included references to each such associated company.
While Sup Nation uses reasonable endeavours to ensure that the information on this website is accurate and up to date, it does not give any warranty as to its accuracy or completeness and Sup Nation will not be responsible for any errors or omissions or for the results arising from the use of such information.
While Sup Nation takes all reasonable steps to ensure a fast and reliable service, it does not guarantee that your use of this website will be interruption or error free and will not be responsible for any disruption, loss of or corruption of any material in transit, or loss of or corruption of material or data when downloaded onto any computer system.
Further, Sup Nation will not be responsible nor liable for your use of any other websites which you may access via links within this website. Sup Nation does not control these websites and is not responsible for their content. Any such links are provided merely as a service to users of this website and their inclusion in this website does not constitute an endorsement by or affiliation with Sup Nation.
The entire liability of Sup Nation under or in connection with any contract for any products to which these conditions apply shall not exceed the price of the products, except as expressly provided in these conditions.
Sup Nation will not be liable to you or be deemed to be in breach of these terms and conditions or any other contract with you by reason of any delay in performing, or any failure to perform, any of its obligations in relation to the products ordered by you if the delay or failure was due to any cause beyond its reasonable control.
Sup Nation may assign or transfer any of its rights or sub contract any of its obligations under these terms and conditions to any third party. You may not assign or transfer any of your rights or sub contract any of your obligations under these terms and conditions except with the specific permission in writing of Sup Nation.
No person who is not a party to these terms and conditions shall have any right to enforce any term under the Contracts (Rights of Third Parties) Act 1999. Nothing in these conditions is intended nor shall affect any of your statutory rights that may not be legally excluded.
All rights, including copyright, in the content of the www.supnation.co.uk web pages are owned or controlled by Sup Nation. In accessing www.supnation.co.uk web pages, you agree that you may only download the content for your own individual and non-commercial use. You are not permitted to copy, broadcast, download, store (in any medium), transmit, show or play in public, adapt or change in any way the content of the www.supnation.co.uk web pages for any other purpose whatsoever without the prior written permission of Sup Nation.
Third Party Information.
We cannot be held responsible for material displayed on third party websites or any other written material. The only prices that apply for Sup Nation products are those stated on the Sup Nation material.
These Terms and Conditions and your use of our website are governed by English law and you agree to submit to the non-exclusive jurisdiction of the English court. This does not affect your non-excludable statutory rights.
This website and our Terms and Conditions have been designed for use within the United Kingdom and under UK law. Whilst we are happy to consider requests for products and enquiries from outside the United Kingdom, we give no warranty, express or implied, that the use of this website or the placing of any order through this website from outside the UK complies with any applicable non-UK laws or regulations. Accordingly, any products or promotions not permitted under your local law are not offered to you.
Sup Nation.

E: info@supnation.co.uk
This privacy policy sets out how Sup Nation Ltd uses and protects any information that you give Sup Nation Ltd when you use this website. Sup Nation Ltd is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy policy. Sup Nation Ltd may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes.
What we collect
We may collect the following information:
  • Contact information including name, company, email address and telephone number.
What we do with the information we gather
  • We may use the information to improve our customer service or products.
  • We may, from time to time, send promotional emails about special discounts, new releases or other information which we think you may find interesting using the email address which you have provided in the newsletter sign up form.
  • We may also use your information to contact you for market research purposes. We may contact you using the email address provided.
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online. We do not store credit card details nor do we share customer details with any 3rd parties.
How we use cookies
A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.
Portions of this website use Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored by Google on servers in the United States . Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and internet usage. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf. Google will not associate your IP address with any other data held by Google. You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.
Controlling your personal information
You may choose to restrict the collection or use of your personal information in the following ways:
  • Whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
  • If you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at: info@supnation.co.uk
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. If you would like a copy of the information held on you please e-mail. info@supnation.co.uk
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible, at the above address. We will promptly correct any information found to be incorrect.
- How long before I can expect my goods to arrive? 
All our items are made to order and will usually be dispatched within 5-7 working days from date of purchase. This does not include weekends or bank holidays.

-Will somebody need to be at my shipping address to sign for my delivery?
Yes, all of our parcels are sent via recorded delivery which require a signature at the provided shipping address. You will be notified via email when your order has been dispatched from us. Don’t panic if you receive a dispatch email from us knowing that nobody will be at the address, a card will be left at the address with instructions to either re schedule or collect your parcel in person from the closest depot.

-I live outside the UK, can i purchase Sup Nation Clothing products?
Yes, of course we can ship world wide. Please e mail us at info@supnation.co.uk to confirm cost. Please note shipping costs outside the UK are slightly higher.

-What are the delivery charges?
Standard Delivery on all orders placed using our Standard delivery method are charged at £4.99 for hoody's and caps, £3.99 for tees, vests and beanies. All are shipped via Royal Mail tracked & signed 48hr and will normally be delivered within 5-7 working days, this excludes weekends and bank holidays.
All orders over £100.00 shipping is FREE, just select the option in the checkout. For the EU and USA is charged at a flat rate of £12.00 and rest of the world at £15.00

-I bought the incorrect size, can i exchange my items?
Yes, of course! We all make mistakes, and we are always here to help- But please follow the simple steps as stated in our returns section.

-I have some nice pictures i think you may like, can i send them in?
YES PLEASE! We are super excited to see any pictures from you guys featuring our clothing and where in the world you have been wearing our items. Please send them to our team, you never know, they may even end up featured on our social feeds.
Email: info@supnation.co.uk